Tips to develop a succesful mobile marketing campaign
The growth in the usage of smartphones and tablets, with the proliferation of flat-rate Internet by major phone operators has increased the quantity of people who used their cell phone to connect to...
View ArticleIdeas for Creating the Ideal Landing Page
Landing pages can double or triple your conversion rate and so mean the success or failure of your product launch, they are obviously quite important in any mobile marketing strategy. But what are...
View ArticleIn-Store Marketing
A study by Deloitte confirms what we already knew: that most people check their smartphones before making a purchase in a store. This comes as no surprise, as the number of internet-connected devices...
View ArticleEmail Marketing vs Mobile Marketing
Nearly half of the total emails sent each day are opened from mobile devices. Still, big companies haven’t adapted their email messages to the little screen, which makes 80% of those emails end up in...
View ArticleLocal Search on Mobile
As mobile search continues to gain popularity as one of the most efficient advertising tactics, all kinds of brands are starting to take this seriously. A recently released BIA/Kelsey report affirmed...
View ArticleMobile marketing optimization
The World Wide Web is full of tips and tricks for businesses to improve their products, services and communication with customers (B2C). But when we’re talking about communication strategies between 2...
View ArticleEffective Mobile Marketing Solutions
Regardless of whether you’re an entrepreneur, a small business or a great company, if you’re looking for ways to promote and advertise your products or services, mobile marketing is the perfect...
View ArticleFacebook marketing tips
Everybody is aware that Facebook is the number one social media platform used by brands to perform their advertising campaigns and promote their products and services. But is it enough to register your...
View Article2014 Trends in Mobile Marketing
Mobile marketing has grown enormously in the last few years. With every day that passes there are more and more companies that start planning new and innovative mobile marketing campaigns. The mobile...
View ArticleMobile email for online shopping deals
Mobile is an efficient and profitable tool to get customers, especially in the case of e-mail marketing. According to the recent report published by Yesmail Interactive, 15% of sales are made thanks to...
View ArticleMobile marketing tips for small business
Worldwide users spend more time than ever connected to the World Wide Web and they prefer doing it using their tablets and smartphones (according to Special Eurobarometer 396 – e-Communications...
View ArticleThe Value of Coupons in Digital Campaigns
by Emma Bostwick Coupons are nothing new, they’ve been around since the 1800’s when they were handwritten and used to offer a free glass of coca cola to the bearer. They’ve been seen in many guises...
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